This Week in Crypto Market (Jul 28-Aug 3, 2025): GameFi, DeFi, NFTs, Play‑to‑Earn & What’s New in Tokens
- Frank Taylor
- Aug 3
- 3 min read

Introduction
From July 28 through August 3, 2025, the crypto universe delivered a packed week of action. Market sentiment swung under macro pressure, regulation advanced, and innovation accelerated across DeFi, GameFi, NFTs, and play‑to‑earn ecosystems. Below, we break down each sector with clear, compelling insights. Plus, discover today’s top 10 newly launched coins, driving fresh attention and opportunity. Whether you're a gamer‑investor or DeFi aficionado, this rundown spells out why our site is your go‑to hub for staying ahead.
Market Updates
Bitcoin and market cap dip amid tariff jitters: Bitcoin slipped below ~$115 K on August 1 after U.S. tariff tensions triggered broad profit‑taking; overall crypto market cap fell ~3.8 %.
Fed rate hold fuels volatility: The Federal Reserve kept rates unchanged, reinforcing investor caution and contributing to mixed crypto flows.
Record institutional inflows: Spot crypto ETPs saw $4.4 billion inflows, including $2.1 b into Ether products; Bitcoin funds added $2.2 b too.
ETH outpaces BTC: Over the past month Ether surged ~54 % vs Bitcoin’s ~10 %, driven by stablecoin legislation and ETF momentum.
Bullish technicals ahead: Analysts forecast potential breakouts: Bitcoin aiming toward ~$123 K; Ethereum eyeing $4 250 to $13 000 later in the year.
Market recovery signs: Despite short‑term dips, overall market snapped back ~30 % in July, led by BTC and ETH gains.
GameFi & Play‑to‑Earn Highlights

Starknet v0.14.0 launches: Ethereum’s L2 rollup rolled out its new version on July 28, improving scaling for GameFi developers.
SharpLink adds ETH treasury: Gaming firm SharpLink Gaming injected ~$295 m worth of ETH into its treasury, signaling continued GameFi institutional interest
Crypto venture raises boost GameFi projects: RD Technologies, Billions, Stable and others raised ~$322 m total; projects like ETHZilla and FG Nexus unveiled ETH‑based treasury
NFT activity rebounds: NFT trading volumes showed renewed momentum mid‑week, linked to GameFi drops and marketplace updates.
Web3 gaming startups expand: Several presale tokens and newly announced GameFi platforms gained traction, attracting early adopters.
This Week in Crypto: DeFi Developments
GENIUS & CLARITY Acts advance in U.S.: New regulatory measures now provide legal clarity on stablecoins and DeFi trading frameworks, improving investor confidence
CFTC & SEC oversight evolving: Regulatory bodies set to coordinate more closely, with CFTC likely regulating non‑security crypto spot markets
DeFi UX focus increasing: Analysts like Bridget Harris forecast a user‑centered surge in DeFi adoption as interfaces simplify
Liquidity trend formation bullish: Technical signals suggest DeFi markets may have upside of 15–37 % based on liquidity and altcoin flow patterns
Institutional ETH purchases: Major firms, including Bitmine Immersion, expanded ETH holdings, reinforcing Ethereum’s central role in DeFi inflation and yield models
NFTs & Web3 Signals

NFT resurgence mid‑week: Media and marketplace data show NFT turnover accelerating again as market sentiment recovers.
CBDC surveillance and global debate: ECB warns USD stablecoin dominance could impair eurozone monetary control, highlighting regulatory shifts across jurisdictions
FCA bolsters UK digital assets team: The UK’s FCA hired veteran Anurag Bajaj to strengthen crypto/payments oversight, reflecting global focus on Web3 regulation
Institutional spot ETH ETFs expand: BlackRock’s iShares Ethereum Trust and others continue driving adoption, with assets under management steadily rising
Tokenization momentum builds: With regulatory clarity improving, more assets (art, property, gaming items) are being tokenized on Ethereum‑based platforms.
Today’s Top 10 Newly Launched Coins
According to recent analytics and presale trackers, these ten tokens are capturing attention as they launch or begin trading today:
Bitcoin Hyper ($HYPER) – Bitcoin Layer‑2 token, presale rallying
SUBBD Token ($SUBBD) – Cross‑chain governance launch
Token6900 ($T6900) – Anti‑S&P500 oriented trader token
Snorter Bot ($SNORT) – Auto‑trading bot token
Pepe Dollar ($PEPD) – Meme‑utility blend presale
Nexchain AI (NEX) – AI‑powered token launch
BlockDAG – Live trading dashboard token undergoing presale with strong traction
ETHZilla – ETH‑treasury strategy launch via venture report
Why This Matters & What to Do Next
Benefit from clarity: Regulatory momentum (GENIUS, CLARITY Acts) is making crypto safer and more appealing to institutional and retail investors.
Ride the trends: ETH and BTC are powering new waves in DeFi, NFTs, and GameFi. Early access to newly launched tokens opens high‑upside opportunities.
Stay informed: With volatility driven by macroeconomics and geopolitics, timely insights help you position for growth or risk management.
Explore GameFi & Web3 ecosystems: New layer‑2 releases (like Starknet) and company treasury moves offer fresh innovation angles.
Take action: Visit our website for real‑time updates, deep dives, and exclusive presale previews tailored to informed crypto gamers and DeFi builders.
Disclaimer: This Week in Crypto news are for educational and informational purposes only and does not constitute financial advice. Always conduct your own research before making investment decisions.
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